Asian-Owned Beauty Brands With Vegan Products We Love

Written by Angelica Kelley and Darby Bundy

In celebration of Asian American and Pacific Islander Heritage Month, we’re highlighting 6 Asian-owned beauty companies with vegan and cruelty-free products we love.

Chosen by our beauty specialist and contributing writer Angelica Kelley, these products are tried and true - and you’re going to love them, too!

If you’re looking for a self-care treat or a thoughtful gift for your vegan friend, these products are a great choice. So let’s get to it.

COCOKIND DAILY SPF 32

Cocokind has been a hot commodity lately with their skincare and makeup.

Our favorite product that’s been selling out in stores is their Daily SPF 32. It’s fragrance-free, and formulated with blue phytoplankton and micro-algae that leaves you with a lightweight finish. This is the sunscreen that’s great to carry with you everywhere. 

Note: These four Cocokind products are formulated with beeswax and are not considered vegan: Macabeet Tinted Moisture Stick, Mymatcha All-Over Moisture Stick, Skin Butter, Turmeric Stick.

Shop Cocokind

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PATRICK TA VELVET BLUSH

Pictured: Monochrome Moment Velvet Blush in Shade “She’s Adorable”

Asian-American celebrity makeup artist Patrick Ta has had a beauty line for some time now, but it’s only recently he’s ventured into adding a few vegan products. We’re so glad he did, because they are top notch.

His most popular vegan beauty item is the Monochrome Moment - Velvet Blush that in four gorgeous shades. The blush uses plant moisturizes that creates a silky smooth finish that melts seamlessly onto the skin.

This item is definitely in our bag for the summer.

Shop Patrick Ta

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HERO COSMETICS MIGHTY PATCH

Pictured: The Original Mighty Patch

Co-founded by Ju Rhyu in 2012 during the K-beauty explosion, Hero products have just hit the shelves of big box stores across the US after a much-needed rebranding .

Gaining immense popularity via social media, their “hero” product is the Mighty Patch that helps reduce acne bumps overnight.

From the brand: “Our first product – Mighty Patch – had a single ingredient. Clean skin care is in our DNA. We create clean, cruelty free, vegan-friendly products designed for long-term skin health.”

Shop Hero Cosmetics

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JASON WU PALETTE

Pictured: Flora 9-01 Matte Agave Eyeshadow Palette

This brand was created by Jason Wu, the extremely talented fashion designer.

The line focuses on neutrals and nude tones, with a product range from eyeshadows to full lip products. The collection is very reminiscent of KKW beauty, but at half the cost - and products have just launched into Target stores around the US.

The Flora 9 - 01 Matte Agave palette is a definite makeup bag staple for its gentle and warm tones. Top it off with The Classic Liquid Liner for a soft day look. Note: Not all products are vegan.

Shop Jason Wu

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We hope this guide introduced you to a new favorite brand! Have you tried any of these products before? Let me know in the comments!